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Postcards: Hard Working Promotional Marketing Tools   by John Ray Daniels

Among the best promotional campaign you can produce these days is a letter campaign. Sending a series of personalized letters can be the best way to promote your products or services. But that could take a lot of work. So, what could be the best way to stay in front of your customers without spending a lot of money and without a lot of work? The answer is through postcards.

Sending your cards regularly will help promote recognition and brand awareness. Even if people don